Head of Web Growth
With over 70 products and 3 billion installs worldwide, AIBY is at the forefront of mobile and web app development with a focus on AI technology. Innovation and team spirit are the backbones of our company, and thanks to them, we’re proud of titles like ChatOn, iScanner, ARTA, Forma, OnSkin, Plantum, and many others. At AIBY, you can enjoy the work you do while helping millions of people.
Web is where we’re building what comes next. In 2025, web grew 10x year-over-year — and by mid-2026, we’re already close to repeating that entire year’s numbers. Now we’re looking for a Head of Web Growth to take it even further: from a strong growth engine to the dominant revenue driver across our entire product portfolio.
You’ll report to the VP of Product and lead a team of eight — growth managers and a payment expert — who are already delivering strong results. Your job is to help them aim higher and build the systems that make exceptional performance repeatable.
- Own web revenue performance across the entire product portfolio and set the direction for how the team moves these numbers
- Audit current web growth processes and build the strategy from there
- Lead the shift to web-to-web as the primary growth format — scaling what works and fixing what doesnt
- Take ownership of payment infrastructure and build out AIBYs own payment orchestration layer
- Build shared growth infrastructure across all business units — funnel builders, experimentation frameworks, and more — so every product team benefits and nobody rebuilds the same thing twice
- Own cross-unit alignment and knowledge flow: best practices, workflow standards, shared learnings — youre the person who makes sure one teams breakthrough becomes everyones baseline
- Lead, mentor, and develop a team — raise the hard skills bar, drive accountability, and create the kind of environment where ambitious targets feel energizing rather than exhausting
- Work closely with heads of product, marketing, analytics, and engineering to move initiatives from strategy to execution
- 5+ years of experience in growth or product marketing within subscription-based environments, with a strong focus on web and web-to-web
- 3+ years of leadership experience managing growth teams and driving cross-functional collaboration across product, marketing, analytics, and engineering
- Proven track record of taking subscription products through different stages: youve launched from scratch, scaled what was already working, and diagnosed why something that should be growing isnt
- Deep understanding of unit economics and web growth metrics: CAC, LTV, ROAS, retention, churn, funnel conversion — and how they connect to each other
- Understanding of how LTV prediction models are built and what drives them
- Experience with payment infrastructure: you know how subscription billing works end-to-end
- Hypothesis-driven approach to growth: you build experiments, read results honestly, and iterate fast
- Sharp analytical thinking — you work comfortably with numbers, notice what others miss, and can translate data into decisions
- Solid people management instincts - you know how to develop talent
- Strong written and spoken English
- Knowledge of Russian/ Ukrainian/ Belarusian – fluent enough for confident daily communication (both speaking and writing skills)
- Results-oriented colleagues committed to scaling impactful products. Your team will help you achieve the most ambitious goals
- Remote-friendly work environment with high autonomy and minimal bureaucracy
- Competitive fixed salary + generous performance-based bonus
- Medical insurance (depending on the location)
- Paid vacations, sick days, and other benefits
AIBY is a team of strong international top talents. This role allows for either hybrid (combining in-office and remote work), fully remote or in-office work.